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GloRilla Sued Over Viral "No BBL" Slogan—Who Really Owns It?


Rising rap star GloRilla is currently at the center of a lawsuit that has sparked debate across social media platforms. The dispute revolves around the widely circulated slogan "No BBL," which has become a viral symbol of natural beauty and self-acceptance.

The lawsuit was filed by Natalie Henderson, a social media influencer known by her handle @slimdabodylast. Henderson asserts that she coined the term "No BBL" back in 2020 as part of a body-positive campaign aimed at encouraging women to embrace their natural figures, without resorting to surgical enhancements like the Brazilian Butt Lift (BBL). She claims the phrase became central to her brand and message of empowerment.

According to the legal filing, GloRilla allegedly adopted the slogan in her music and online content without permission or acknowledgment. Henderson accuses the rapper of profiting from a phrase she built her identity around, and asserts that this unauthorized use has led to measurable financial harm to her brand.

GloRilla, a Memphis-born artist recognized for hits like “F.N.F. (Let’s Go)” and “Phatnall,” has been one of the most talked-about names in hip-hop. Her latest single “Nut Quick” has further cemented her position as a breakout star. However, this legal controversy introduces a serious challenge to her growing public image and raises broader questions about creative ownership and ethical influence in the entertainment industry.

This dispute underscores a pressing issue in today’s digital culture: how viral catchphrases and movements can be co-opted by larger influencers or celebrities, sometimes without due credit. In a time when social media makes it easy for ideas to spread, the original creators behind those ideas often go unrecognized or uncompensated.

The case serves as a critical reminder to artists and influencers alike—building a brand today means being vigilant about respecting intellectual property and acknowledging the roots of cultural expressions. Whether GloRilla will respond publicly or settle the matter in court remains to be seen, but the outcome may set a precedent for how influencer-originated trends are handled legally moving forward.

Meanwhile, the "No BBL" message continues to resonate online, highlighting society's growing support for authenticity and natural beauty.

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