For decades, Africa’s music video industry has been predominantly shaped by male directors. However, a growing number of female creatives are reshaping the narrative, bringing new depth, visual innovation, and bold storytelling to the forefront of the continent’s music scene.
These ten female African music video directors are not only creating compelling visuals—they are influencing the future of African music through a unique lens defined by vision, emotion, and cultural authenticity.
1. Director Pink
Praise Onyeagwalam, professionally known as Director Pink, leads Pinkline Films and has quickly become a standout figure in Nigeria’s music video industry. Her directorial style blends vivid color schemes with emotionally resonant storytelling. Notable projects include Abracadabra Remix featuring Wizkid, Naira Marley, Skiibii, and Rexxie, and Chike’s Roju, which earned her a nomination for Best Music Video at the 2022 Headies Awards.
2. Kemi Adetiba
Kemi Adetiba’s legacy spans both music video direction and Nollywood filmmaking. Before directing The Wedding Party and King of Boys, she helmed iconic videos such as Tiwa Savage’s Darling, Banky W’s Lagos Party, Olamide’s Anifowoshe, and Simi’s Loyal featuring Fave. Her fusion of cinematic technique and cultural depth remains highly influential.
3. Edith Nwekenta
Edith Nwekenta, a British-born Ghanaian-Nigerian filmmaker, brings a multidisciplinary approach to music video direction. With credits for artists such as Stonebwoy, Wande Coal, Patoranking, Maleek Berry, and J Hus, she merges technical precision with emotionally driven narratives. Her advocacy for gender equity in media further strengthens her role as a transformative voice.
4. Dalia Dias
Dalia Dias, a Nigerian-Egyptian director and founder of Pema Studios, applies a globally influenced yet distinctly African visual language. Her portfolio includes videos for Davido, CKay, The Cavemen, and Focalistic, as well as international artists like Cardi B and Buju Banton. Known for fusing contemporary aesthetics with cultural identity, her work stands at the intersection of global appeal and African artistry.
5. Scilla Owusu
Scilla Owusu transitioned from business studies to full-time creative work, emerging as a key voice in Ghana’s music video scene. With credits including Burna Boy, Sarkodie, Mr Eazi, and Wande Coal, she brings originality and clarity to her productions. Her work reflects a commitment to excellence and a strong visual signature, setting new benchmarks for African storytelling.
These five directors are defining a new era for African music visuals. With refined craftsmanship, storytelling clarity, and cultural precision, they continue to elevate the standard and scope of the continent’s creative output.